Product

WebsitesReview EngineMissed-Call Text-BackLocal SEOCampaignsPhone & Inbox

Company

PricingFAQAboutGet started

Local SEO · Part of the Pathway platform

Rank first in your city.

When someone in your area searches "HVAC near me" or "roofing contractor [your city]," they hire whoever shows up first. Local SEO is how you get there — and stay there, month after month.

We handle Google Business optimization, citation building, local keyword targeting, and monthly reporting. Rankings that compound. No ad spend required.

Get startedExplore the platform

40+

Directories your business gets listed in

Google Business Profile optimization

Fully built out, photos, services, hours, posts.

Local citation building + cleanup

40+ directories: Yelp, Angi, BBB, and more.

Local keyword targeting

Research and optimization for your top keywords.

Monthly ranking report

Your position for target keywords each month.

Competitor gap analysis

See exactly what competitors rank for that you don't.

Google Maps positioning

Map Pack optimization for local pack visibility.

“ac repair columbus” · Map Pack

1

Dave's Heating & Air

4.9 ★ · 62 reviews

2

Comfort Pro Air

4.2 ★ · 200 reviews

3

AirWorks Inc.

4.0 ★ · 118 reviews

Monthly ranking report

ac repair columbus#1
hvac company near me#2
furnace replacement columbus#4
emergency ac repair#6

Delivered to your inbox on the 1st of every month

How it works, start to finish.

01

Audit + setup

We audit your current local presence, claim and optimize your Google Business Profile, and fix citation errors.

02

Citation building

We build consistent listings across every major directory — Yelp, Angi, HomeAdvisor, BBB, and 40+ more.

03

Monthly optimization

Every month we update your profile, publish local content, and monitor rankings for your target keywords.

04

Rank report

Monthly report showing your position for your top 10 keywords and movement vs. last month.

40+

Directories we build and maintain consistent listings in — Yelp, Angi, BBB, and more.

Included every month

Monthly

Profile updates, local content, and a written ranking report — every single month.

Included in the plan

$0

Ad spend required. Every lead from organic SEO is free traffic on top of your plan.

No hidden ad budgets

Common questions.

More questions? Read the full FAQ

It depends on your market and how competitive your keywords are — we give you an honest read on the first call. As a rule, Google Business Map Pack visibility moves faster than organic web results, and the monthly report shows you exactly where you stand.

No. Local SEO drives organic traffic — there's no ad budget on top of the $297/month. Several clients have stopped running ads entirely after hitting page 1 organically.

We do a competitor audit on the first call and give you an honest timeline. The review automation running in parallel accelerates SEO significantly — Google weights businesses with active, high-rated profiles heavily.

Google Business posts, Q&A responses, citation monitoring, keyword rank tracking, and a written report with notes on what changed and what we're doing next month.

Start ranking in your market.

A free 20-minute call. We'll show you where you rank now and where you'll be in 90 days.

Get started